ABOUT THE HOODS
From their rise through the early 2000s, to referencing G-SHOCK in their 2012 track ‘Living In Bunkers’, taken from their #1 ARIA Album, Drinking From The Sun; Hilltop Hoods are Australian Hip Hop royalty. The multi-platinum group have had a thrilling journey to success and this June, the dynamic trio add an exclusive G-Shock Australia collaboration to their already impressive accolades including 10 x ARIA Awards, 6 x #1 albums, sold-out arena tours and over 60 platinum accreditations.
HIP HOP HISTORY
From Eminem to Kid Cudi and A$AP Ferg, G-Shock collabs have been a rite of passage for Hip Hop artists since they first reached the streets in 1983. While the roots of Hip Hop reach further back than those of G-SHOCK, the '80s were the era where Hip Hop came to public consciousness. Globally, artists and rappers took notice of how G-SHOCK matched the raw energy of the street, and sported G-SHOCK in studios, on stages, and the streets where they lived. Over the decades, this undeniable fit between tough-as-nails watches and the gritty ethos of Hip Hop has built a global relationship between Hip Hop artists and G-SHOCK.
The new GBA800HTH-1A, takes the iconic GBA800 watch face and is personalized with Hilltop Hoods iconology. Available in matte black with a black dial that features Hilltop Hoods monogram logo in white, the GBA800HTH-1A emulates Hilltop Hoods carefully curated aesthetic. The watch band sports the full Hilltop Hoods wordmark in the band’s iconic purple colourway that is further complimented by accents of purple throughout. A watch that is as functional as it is stylishly slick.
This impactful design is paired with G-SHOCK’S fitness functionalities, including a 3-axis accelerometer, a key feature for Hilltop Hoods who want to capture their energy and movement on stage and equip their fans to do the same. Other features include Shock Resistance, 200M Water Resistance, 5 Daily alarms with Flash Alert and 300-City World Time
JUNE 2022 · WRITTEN BY G-SHOCK AUSTRALIA